A few years back Target did a very smart thing. It began partnering with high-end fashion designers making chic cheap for the mainstream shoppers of America. Now the mass retailer is at it again but instead of joining forces with designers they are doing so with boutiques. The mega store has pinpointed specialty shops across the U.S. that are known for their curated, focused merchandise and is bringing that buyer’s eye to the Target customer. This new concept is called The Shops at Target and it will offer over 400 items among the five independent retailers it has hand picked for this project including The Webster (fashion),The Candy Store (sweets), Cos Bar (cosmetics), Polka Dog Bakery (dogs) and Privet House (home goods). Genius! For a little taster check out the dress and accessories below by The Webster for Target collection. The mayhem begins on May 6th with a launch in stores and online.
Lifestyle File 